I’ve always wanted to…….your 2022 business aspiration

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Business Challenge 2022 #4 – Your 2022 Business Aspiration – is the third of 5 business challenge and goals for you and your business for 2022 designed to help you enhance and grow your business and your own personal development.

The 5 challenges featured in episode 198 of the Better Presentations More Sales podcast at the beginning of 2022 and I’m sharing them in this short series of 90 second videos.

This is Business Challenge 2022 #4 – Your 2022 Business Aspiration

https://youtu.be/iH16u0U1SzY

The five challenges are:

Business Challenge 2022 #1 : Half Built Business Projects: This was driven from episode #175 with Stormie Andrews and the challenge is to take one of the projects or ideas that you started in 2021 and didn’t complete and make it happen in 2022 but on a grander scale so turn it into a big hairy audacious goal or BHAG.

Business Challenge 2022 #2: Product/Service Offering Review: Have a good look at what you are offering and identify those products or services that you are investing time and money into which ultimately no one is really purchasing and then get rid of them.

Business Challenge 2022 #3: Customer Review: Identify customers that bring you low revenue but are high maintenance and make a decision to disengage with them.

Business Challenge 2022 #4: I’ve Always Wanted To……(fill in the blank)……Aim to do that in 2022 – it could be speak at a conference, write a blog, use video on LinkedIn, start a podcast, be a guest on the podcast, write a book … which ever one it is focus on making it happen in 2022.

Business Challenge 2022 #5: Communicate Better: A very simple way of being better in business is to communicate better so pick up the phone rather than send an email that can be misinterpreted, check the consistency of your marketing communication messages across various platforms, in sales calls stop talking and start listening and generally have a communication strategy that focuses on stop selling and start helping.

For more business tips and advice check out my website : trevorleemedia.co.uk

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My podcast Better Presentations More Sales features an array of global guests sharing every Monday great presenting and sales advice, tips and ideas.

My latest book ’12 Business Lessons from Running an Ultra Marathon is now available on Amazon